Building, Leading, and Managing Strategic Alliances: How to...

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Business & Economics - Mathematical Economics
Building, Leading, and Managing...

Building, Leading, and Managing Strategic Alliances: How to Work Effectively and Profitably with Partner Companies

Name: Building, Leading, and Managing Strategic Alliances: How to Work Effectively and Profitably with Partner Companies
ISBN: 9782001055227

Jeff Hook, Fred A. Kuglin

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This book is awesome! It represents a senior executive view on alliances, yet provides a step-by-step process to lead and manage alliances.With the conditions of the global economy dictating "Adaptive" enterprises, companies will be heavily relying on alliances to extend their core competency reach. This book provides the insights to successfully execute alliances - something that only the best of companies are doing today. It is a must read for anyone involved with alliances.

Kateqoriyalar:

Business & Economics - Mathematical Economics

İl:

2002

Nəşriyyat:

AMACOM

Dil:

english

Səhifələr:

286

ISBN 10:

2001055226